AI Insights · Timothy · December 2024
Top Dining Apps in Central America: Q4 2024 Performance
Explore the performance of leading dining apps in Central America during Q4 2024, with insights on downloads and active users from Sensor Tower.
In the fourth quarter of 2024, the dining and restaurant app market in Central America showcased dynamic activity. Here is a closer look at the performance of the top five apps in this category.
McDonald's Offers and Delivery witnessed a varied download pattern, starting high at approximately 87K and experiencing fluctuations, ending the quarter with around 54K downloads. Throughout the quarter, active users hovered above 1M, peaking at nearly 1.1M before seeing a decline to about 909K.
KFC México showed a substantial rise in weekly downloads, beginning modestly at 38K and reaching a high of about 92K by the end of December. The app also saw an increase in active users, starting at 229K and ending the quarter at approximately 278K.
Domino's Pizza México experienced consistent growth in downloads, starting at 52K and peaking at 58K in late December. Active users similarly increased, beginning at 556K and reaching over 606K.
Starbucks México saw a significant surge in downloads mid-quarter, with numbers rising from 23K to a peak of 65K in November, and stabilizing around 53K by year-end. Active users also grew, starting at 726K and closing at approximately 850K.
Lastly, Burger King® Mexico experienced fluctuations in downloads, with a notable peak at 41K in late November before settling around 23K. Active users remained relatively stable, starting at 245K and ending at 214K.
These insights are based on data from Sensor Tower. For more detailed information and analysis, visit Sensor Tower's platform.